About Us

Harnesses are designed to distribute pressure evenly across your dog’s chest and body, rather than concentrating it on the neck like a collar.

For many dogs, this means:

• Better comfort on walks
  
• Reduced strain on the neck and throat
  
• More control without needing force
  

Especially for dogs that pull, get overwhelmed, or are still learning to walk calmly, a well-fitted harness can make a big difference to how walks feel — for both of you.

Collars can be great for holding ID tags and for dogs who already walk calmly on leash.

Harnesses are often a better option for walking because they:

• Offer more support and stability
  
• Help guide movement rather than restrict it
  
• Are generally more comfortable for longer or more stimulating walks
  

There’s no “one size fits all” — but for everyday walks, many dogs feel more secure and confident in a harness.

To get the best fit, measure your dog’s chest at the widest part, just behind the front legs.

Tips:

• Use a soft tape measure
  
• Make sure it’s snug but not tight
  
• If your dog is between sizes, we recommend sizing up for comfort
  

If you’re ever unsure, comfort always comes first 🤍

Find our sizing chart here.

A properly fitted harness should:

• Sit comfortably on the chest without rubbing
  
• Allow full shoulder movement
  
• Feel secure without digging in
  

You should be able to fit two fingers between the harness and your dog’s body.

Signs the fit may need adjusting:

• Chafing or redness
  
• Restricted movement
  
• Slipping or twisting during walks
  

A good fit supports your dog — it shouldn’t feel restrictive.

If your dog’s measurements fall between sizes, we recommend sizing up for comfort.

Sizing up can help:

• Prevent rubbing or tightness
  
• Allow room for movement
  
• Create a more relaxed fit for longer walks
  

A harness should feel secure without being restrictive. When in doubt, a little extra room is often more comfortable than a fit that’s too snug.

Most dogs can benefit from wearing a harness on walks, but every dog is different.

Harnesses are often especially helpful for:

• Dogs who pull or lunge on lead
  
• Dogs who feel overwhelmed in busy environments
  
• Puppies learning to walk on lead
  
• Dogs with sensitive necks or airways
  

If your dog enjoys freedom of movement and feels more secure with pressure distributed across the body rather than the neck, a harness is usually a great choice.

All orders are packed and shipped from Australia.

• Shipping times are shown at checkout
  
• We offer easy returns on unworn items
  
• If sizing isn’t quite right, we’re happy to help you find the best fit
  

If you have any questions, feel free to reach out — we’re always happy to help.

Find all of our shipping details here.

To keep your Frankie, Winnie & Co. gear looking and feeling its best:

• Hand wash or gentle machine wash in cold water
  
• Use mild detergent
  
• Air dry only
  
• Avoid bleach and high heat
  

With proper care, your pieces are designed to be worn on repeat.

Not all dogs experience walks the same way.

Behaviours like pulling, stopping suddenly, avoiding eye contact, or wanting space aren’t “bad behaviour” — they’re often forms of communication.

Many dogs benefit from:

• Extra space from other dogs or people
  
• Slower, calmer walks
  
• Gear that feels secure and comfortable
  

Listening to your dog and supporting their comfort can help create calmer, more enjoyable walks over time.

Walks aren’t just exercise — they’re an important part of your dog’s mental and emotional wellbeing.

Comfort-first gear can help:

• Reduce physical strain
  
• Support calmer behaviour on walks
  
• Build confidence in new environments
  
• Make walks more enjoyable for both of you
  

When dogs feel comfortable and supported, they’re better able to focus, explore, and relax — and that changes the whole walking experience.